Filippo Beninca' - DAWN Consulting

Since October 2025, I have been an active member of Dawn Advisory, one of the most selective student associations at Bocconi University. Dawn Advisory operates as a Junior Enterprise, providing a wide range of consulting services to small companies and startups.

As a member, I have had the opportunity to work on several projects and to receive in-depth training on the core responsibilities of a consultant. In particular, I attended an intensive training program focused on technological tools such as Microsoft Excel and PowerPoint.
Additionally, I participated in a series of lectures on research methodologies, which allowed me to develop strong skills in conducting structured and effective market research.

As a consultant, following a one-month training period on a mock project, I had the opportunity to work on two client engagements:

Market research, market sizing, and consumer analysis for a Georgian ride-hailing company seeking to expand into new markets. My primary responsibility was to analyze the Uzbekistan market.
Business development support for a Polish startup connecting Michelin-starred restaurants with high-spending clients of financial institutions and airlines, aimed at identifying and securing new partners in Italy.

As a member of the Human Resources Department, I am responsible for the biweekly newsletter “Inside Dawn”, which provides updates on the activities of the Bocconi chapter to both members and alumni of Dawn Milan.